• Editing Fundamentals
• Vlog & Short-Form Editing
• Storytelling & Pacing
• Audio & Music
• Colour Correction & Grading
• Titles, Captions & Graphics
• YouTube & Instagram Export

Learn to shoot videos against a green screen and replace the background with images, videos, virtual locations or creative environments.

• Introduction to chroma key and green screen technology

• Setting up a green screen shooting area

• Green screen lighting and avoiding unwanted shadows

• Subject positioning, camera exposure and framing

• Choosing suitable clothing and avoiding colour spill

• Recording clean footage for easier background removal

• Removing green backgrounds in video editing software

• Using chroma key effects and adjusting key settings

• Spill suppression, edge refinement and mask correction

• Adding replacement backgrounds, videos and visual elements

• Matching foreground and background colours and lighting

• Adding shadows, effects, text and background movement

• Exporting the final composite video

Learn how to develop an idea, prepare a shooting plan and direct the production of engaging videos from start to finish.

Scripting and storytelling

• Generating content ideas for different audiences and niches

• Researching topics, brands and target audiences

• Writing scripts for reels, vlogs, interviews and promotional videos

• Structuring a video with an opening hook, main content and CTA

• Writing voiceovers, dialogues and on-screen text

• Developing a clear message and storytelling flow

Planning and pre-production

• Creating content calendars and video concepts

• Preparing shot lists and storyboards

• Selecting locations, props, talent and equipment

• Planning camera angles, lighting and audio

• Scheduling shoots and preparing a production checklist

• Planning budgets, timelines and deliverables for client projects

Direction and production

• Directing presenters, models and on-camera talent

• Giving clear instructions for expressions, actions and movements

• Coordinating camera, lighting and audio requirements

• Managing continuity and shot consistency

• Reviewing footage and identifying missing shots

• Organising the production workflow from idea to final edit

Learn how to capture viewers’ attention in the opening seconds of a video and structure content that encourages them to keep watching.

• Understanding hooks and their importance in short-form videos

• Types of hooks: visual, verbal, text-based and curiosity-driven

• Writing attention-grabbing opening lines

• Problem-solution, storytelling and question-based hooks

• Using movement, expressions, close-ups and unexpected visuals

• Creating curiosity gaps without misleading viewers

• Hook placement, pacing and scene changes

• Matching the hook with the main message of the reel

• Using captions, sound effects and text overlays effectively

• Creating strong calls to action (CTAs)

• Analysing successful reels and practising different hook styles

Create and publish your own complete vlog, applying photography, videography, lighting, audio and editing skills.